요약: 

 

1940~1950년대 사회 변화로 인한 아이디어 판매 방식의 변화.
( Shift in selling ideas during 1940s-1950s due to societal changes.)

 


주제: 

 

산업 사회에서 판매와 마케팅의 진화.

(The evolution of selling and marketing in industrial societies.)

 


주제문:

 

1940년대와 1950년대에 산업 사회가 더욱 풍요로워지고 경쟁이 치열해지며 지리적으로 분산되면서 마케팅 혁명으로 이어진 1940년대와 1950년대에 판매에 대한 아이디어가 크게 변화했습니다.

(The major shift in the idea of selling occurred during the 1940s and 1950s, when industrial societies became more affluent, competitive, and geographically spread out, leading to a marketing revolution.)

 

 

핵심어휘

 

 

(1) affluent - 부유한 (Industrial societies became more affluent during the 1940s and 1950s.)

 

(2) competitive - 경쟁력 있는 (The market became more competitive during this period.)

 

(3) geographically - 지리적으로 (Societies became more geographically spread out.)

 

(4) relations - 관계 (Businesses had to develop closer relations with buyers and clients.)

 

(5) essential - 필수적인 (It became essential to deliver products that customers wanted.)

 

(6) modernization - 현대화 (The modernization of society led to a marketing revolution.)

 

(7) revolution - 혁명 (The marketing revolution changed the way businesses approached selling.)

 

(8) production - 생산 (The production process had to adapt to the new market reality.)

 

(9) demand - 수요 (Production would create its own demand.)

 

(10) diverse - 다양한 (Businesses had to meet the diverse needs of customers.)

 

내용이해



(1) When did the major philosophical shift in selling occur? (판매의 주요 철학적 변화가 언제 발생했나요?)

 

(2) What are three factors that contributed to this shift? (이 변화에 기여한 세 가지 요인은 무엇인가요?)

 

(3) Why did businesses have to develop closer relations with buyers and clients? (왜 기업들은 구매자와 고객과 더 밀접한 관계를 형성해야 했나요?)

 

(4) How did the marketing revolution change the focus of businesses? (마케팅 혁명이 기업의 초점을 어떻게 바꾸었나요?)

 

(5) What was the new approach to production during this period? (이 기간 동안 생산에 대한 새로운 접근 방식은 무엇이었나요?)

 

* Suggested Answers


(1) The major philosophical shift in selling occurred during the 1940s and 1950s. 

판매에 대한 주요 철학적 변화는 1940년대와 1950년대에 일어났다. 

 

 

(2) The three factors were affluence, competition, and geographic spread. 

세 가지 요인은 풍요, 경쟁, 지리적 확산이었다. 

 

 

(3) Businesses had to develop closer relations to better understand and meet customer needs. 

(Reason: The text emphasizes the importance of meeting customers' desires.)

기업들은 고객의 요구를 더 잘 이해하고 충족시키기 위해 더 긴밀한 관계를 발전시켜야 했다.

(이유: 본문에서 고객의 욕구 충족의 중요성을 강조하고 있습니다.)

 

 

(4) The marketing revolution changed the focus of businesses to meeting the diverse needs of customers. 

마케팅 혁명으로 인해 기업의 초점이 고객의 다양한 요구를 충족시키는 것으로 바뀌었다.

 

 

(5) The new approach to production involved creating products that customers actually wanted. 

(Reason: The text highlights the importance of delivering products that customers wanted.)

생산에 대한 새로운 접근 방식에는 고객이 실제로 원하는 제품을 만드는 것이 포함되었다.

(이유: 본문은 고객이 원하는 제품을 제공하는 것의 중요성을 강조하고 있습니다.)

 

 

주요문장:

 

(1) The major philosophical shift in the idea of selling came when industrial societies became more affluent, more competitive, and more geographically spread out during the 1940s and 1950s. 

(주요 철학적 변화는 산업사회가 1940년대와 1950년대에 더 부유하고, 경쟁력이 높아지며 지리적으로 더 퍼져 나갈 때 발생했다.) 

 

The sentence contains a dependent clause introduced by "when," which provides a time frame for the shift, and three adjectives describing the changes in industrial societies (affluent, competitive, geographically spread out).

(2) The modernization of society led to a marketing revolution that strengthened the view that production would create its own demand. (사회의 현대화로 인해 생산이 자체적인 수요를 창출할 것이라는 견해를 강화시키는 마케팅 혁명이 일어났다.) 

 

The sentence uses the past tense to describe the causal relationship between the modernization of society and the marketing revolution. The relative clause introduced by "that" specifies the effect of the marketing revolution on the view of production and demand.

 

 


https://www.youtube.com/watch?v=RNftCCwAol0 

 

1. Watch This Video

2. Questions and Answers

 

Question 1: What was the Market Revolution?

  • Answer: The Market Revolution was a process during the first half of the 19th century where the United States shifted from producing goods mainly for themselves to producing goods for sale to others, setting the foundation for the modern commercial industrial economy.

Question 2: What new technology helped the Market Revolution?

  • Answer:
    • New transportation (better roads, canals)
    • Communication improvements (telegraph)

Question 3: What role did factories play in the Market Revolution?

  • Answer: Factories gathered workers in one place and divided tasks among them, making production faster and more efficient, which helped drive the growth of the American economy.

Question 4: What was the American system of manufacturing?

  • Answer: The American system of manufacturing focused on the mass-production of interchangeable parts.

Question 5: What did the Limited Liability Corporation do?

  • Answer: It allowed investors to finance business ventures without being personally responsible for losses beyond their own investment.

Question 6: How did the Market Revolution change work and leisure time?

  • Answer:
    • People started working outside of their homes
    • Work was regulated by clocks instead of seasons or daylight

Question 7: How did the concept of manifest destiny influence the growth of the United States?

  • Answer: Manifest destiny was the belief that it was a God-given right for Americans to spread across the North American continent, leading to rapid migration and territorial expansion.

Question 8: How did the Transcendentalists respond to the Market Revolution?

  • Answer: Transcendentalists, like Emerson and Thoreau, tried to redefine freedom in a changing world by arguing that freedom resided in an individual's power to remake themselves and possibly the world.

 

 

 

요약

 

성공이 매너리즘으로 이어져 변화에 대한 두려움으로 인해 만족스럽지 못한 업무에 갇힐 수 있습니다.
(Success may lead to a rut, trapping one in an unsatisfying job due to fear of change.)

 


주제: 

 

 

 

편안하지만 불만족스러운 직업에 갇힐 위험성

(The risk of getting trapped in a comfortable but unsatisfying job)

 

 

 

주제문: 

 

 

 

특히 고용 시장이 좋지 않은 상황에서 성공은 사람들을 안정적이지만 만족스럽지 못한 직장을 떠나지 못하는 매너리즘에 빠뜨릴 수 있습니다.

(Success can lead people into a rut where they are unable to leave their secure but unfulfilling jobs, especially with a poor employment market.)

 

 

 

핵심어휘

 

(1) Success: 성공 (She achieved success in her career.)
(2) Intended path: 의도한 길 (He deviated from his intended path.)
(3) Comfortable rut: 안락한 패러다임 (She found herself in a comfortable rut.)
(4) Danger: 위험 (The danger of staying in a rut is real.)
(5) Superhuman: 초인적인 (It would take a superhuman effort to change.)
(6) Stuck: 꼼짝 못하는 (He felt stuck in his job.)
(7) Employment market: 취업 시장 (The employment market is tough.)
(8) Secure: 안전한 (She has a secure job.)
(9) Unsatisfying: 불만족스러운 (He has an unsatisfying job.)
(10) Worry: 걱정하다 (Many people worry about their job situation.)

 

내용이해

 

 

(1) What is the main issue discussed in the text? (주요 논의 사항은 무엇입니까?)

 

(2) How can success lead to a comfortable rut? (어떻게 성공이 안락한 패러다임으로 이어질 수 있나요?)

 

(3) What are the consequences of being stuck in a rut? (패러다임에 갇힌 결과는 무엇입니까?)

 

(4) How does the poor employment market affect people's decisions? (취업 시장의 현 상황이 사람들의 결정에 어떻게 영향을 미치나요?)

 

(5) What can be done to escape the rut? (패러다임에서 벗어나기 위해 어떤 것을 할 수 있나요?)

 


* Suggested Answers:

(1) The main issue discussed is the risk of getting trapped in a comfortable but unsatisfying job due to fear of change. (Reason: The text discusses the consequences of being in a rut and its impact on job satisfaction.)

변화에 대한 두려움으로 인해 편안하지만 만족스럽지 않은 직업에 갇힐 위험에 대해 논의했습니다.

(이유: 이 글에서는 매너리즘에 빠졌을 때의 결과와 그것이 직업 만족도에 미치는 영향에 대해 논의합니다.)

(2) Success can lead to a comfortable rut because being good at something and well rewarded may make someone reluctant to change even if they no longer enjoy it. 

(Reason: The text states that people may continue doing the same thing due to the rewards.)

어떤 일을 잘하고 보상을 잘 받으면 더 이상 그 일을 즐기지 않더라도 변화를 꺼릴 수 있기 때문에 성공은 편안한 매너리즘으로 이어질 수 있습니다.

(이유: 본문은 사람들이 보상으로 인해 같은 일을 계속할 수 있다고 말합니다.)

 

(3) Being stuck in a rut can lead to feelings of dissatisfaction, inability to enjoy one's work, and difficulty escaping the situation. (Reason: The text describes the consequences of being in a rut as negative and limiting.)

매너리즘에 빠지면 불만을 느끼고, 일을 즐기지 못하며, 그 상황에서 벗어나기 어려워질 수 있습니다.

(이유: 본문에서는 틀에 박힌 생활의 결과를 부정적이고 제한적인 것으로 묘사하고 있습니다.)

 

(4) The poor employment market makes people feel locked in their current jobs, as they may be secure and well-paying but ultimately unsatisfying. (Reason: The text mentions that the poor employment market contributes to the feeling of being stuck.)

열악한 고용 시장은 사람들이 현재 직업이 안정적이고 보수가 높지만 궁극적으로 불만족스러울 수 있기 때문에 현재 직업에 갇혀 있다고 느끼게 만듭니다.

(이유: 텍스트는 열악한 고용 시장이 갇혀 있다는 느낌에 기여한다고 언급하고 있습니다.)

 

(5) The text does not provide a direct solution to escape the rut, but it implies that it may take a significant effort or change to leave the unsatisfying job. (Reason: The text mentions a "superhuman effort" to climb out of the rut.)

이 글은 매너리즘에서 벗어날 수 있는 직접적인 해결책을 제시하지는 않지만, 불만족스러운 직장을 떠나기 위해서는 상당한 노력이나 변화가 필요할 수 있음을 암시합니다.

(이유: 텍스트는 틀에서 벗어나기 위한 "초인적인 노력"을 언급하고 있습니다.)

 

 

 


https://www.youtube.com/watch?v=uxv-PoWoWss 

 

1. Watch this Video

2. Questions and Answers

 

 

 

1. What is a rut?
Feeling stuck
Lacking motivation
Not being productive

 

2. How do you know you're in a rut?
Dishes pile up
Work unfinished
Skipping the gym
Watching TV or playing games all day

 

3. Is being in a rut normal?
Yes, many people experience it
It doesn't mean you're broken
Just need new strategies

 

4. What is the first step to getting out of a rut?
Admit you're not fine
Stop being complacent
Acknowledge the need for change

 

5. Why do we get stuck in a rut with TV, smartphone, or video games?
They give dopamine (feel-good chemical)
Brain gets hooked on dopamine
We become addicted to these activities

 

6. How can you deal with dopamine addiction to break the rut?
Remove the dopamine source gradually
Experience withdrawal symptoms
Put distractions out of sight or change the environment

 

7. What's the relationship between motivation and action?
Motivation follows action
Taking action can lead to more motivation
Small actions can help the cycle start again

 

8. How can you find some motivation to take action?
Listen to inspirational speakers
Uplifting music
Self-improvement books
Motivational podcasts

 

9. What should you remember when trying to get out of a rut?
It takes time
Be patient and gentle with yourself
Reward yourself for progress
Focus on moving forward one step at a time

 

10. What can you do to improve your emotional state and take action?
Watch motivational videos
Change your environment
Reorganize your workspace
Get out of the house

 

11. Why is it important to be patient when getting out of a rut?
Change doesn't happen overnight
Mistakes are part of the process
Being gentle with yourself helps you keep moving forward

 

12. How can you celebrate small victories when breaking out of a rut?
Give yourself a cheer
High-five yourself
Reward yourself for accomplishments

 

13. What happens when you relearn the feeling of being productive and energized?
You'll break out of the rut
Life gains momentum
You'll feel happier and more fulfilled

 

14. What can make your routine feel stale and cause a rut?
Unchanged environment
Repetitive tasks
Lack of new experiences

 

15. What are some ways to keep your routine fresh and avoid getting into a rut?
Try new activities
Set new goals
Connect with friends and family
Take breaks and relax when needed

 

주제:

 

관광업의 발전 (The development of tourism)

 

주제문:

 

관광업의 성장은 근무 환경 개선, 교통수단의 발전, 대형 호텔 건설의 결과입니다. (The growth of tourism is a result of improved working conditions, advancements in transportation, and the construction of large hotels.)

 

 

핵심 어휘 

 

(1) Wage: 임금 (Wage levels improved with better social and economic conditions.)

 

(2) Working conditions: 근무 조건 (Working conditions improved as countries developed.)

 

(3) Time off: 휴가 (Gradually people were given more time off.)

 

(4) Transport: 교통 (Transportation improved and became faster and cheaper.)

 

(5) Industrial revolution: 산업 혁명 (England's industrial revolution led to many changes.)

 

(6) Railways: 철도 (Railways opened up famous seaside resorts.)

 

(7) Seaside resorts: 해변 휴양지 (Blackpool and Brighton are famous seaside resorts.)

 

내용이해


(1) What factors contributed to the growth of tourism? (관광 산업의 성장에 기여한 요인은 무엇인가요?)

 

(2) How did the industrial revolution affect tourism? (산업 혁명은 관광에 어떤 영향을 미쳤나요?)

 

(3) What role did railways play in the development of tourism? (철도는 관광 발전에서 어떤 역할을 했나요?)

 

(4) Which countries are mentioned in the text and why? (텍스트에서 언급된 나라들은 어떤 것들이고 왜 언급되었나요?)

 

(5) How did air transport affect tourism? (항공 운송은 관광에 어떤 영향을 미쳤나요?)

 

* suggested answers

(1) 노동 조건의 개선, 교통의 발전, 대형 호텔 건설이 관광업의 성장에 기여했습니다. 

 

(2) 산업 혁명으로 인해 교통이 개선되고 유명한 해변 휴양지가 개장했다. 

 

(3) 철도는 유명한 해변 휴양지를 열었고 대형 호텔 건설을 가능하게 했다. 

 

(4) 영국과 캐나다는 교통 개선과 대형 호텔 건설로 인해 관광이 발전한 국가의 예로 언급되었습니다. 

 

(5) 항공 운송은 더 많은 세계를 개방하여 관광 산업을 더욱 성장시켰습니다. 

 

(1) Improved working conditions, advancements in transportation, and the construction of large hotels contributed to the growth of tourism.
(2) The industrial revolution led to improved transportation and the opening of famous seaside resorts. 
(3) Railways opened up famous seaside resorts and enabled the construction of large hotels.
(4) England and Canada are mentioned as examples of countries where tourism developed due to improved transportation and the construction of large hotels. 
(5) Air transport opened up more of the world and led to further tourism growth. 

 

주요문장

(1) England’s industrial revolution led to many of these changes. 

(문장의 주어와 동사로 구성되어 변화의 원인을 설명하고 있습니다.) 

(이 문장은 산업 혁명이 관광 산업의 발전에 어떻게 영향을 미쳤는지를 설명하는데 중요한 역할을 합니다.)

 

(2) Later, the arrival of air transport opened up more of the world and led to tourism growth. 

(나중에 항공 운송의 출현으로 세계가 더 확장되어 관광 산업이 성장하게 되었습니다.) 

(이 문장은 시간 순서에 따라 발전한 교통 수단의 영향을 설명하며, 항공 운송이 관광 산업 성장에 어떻게 기여했는지를 설명하는데 중요합니다.)

(1) England's industrial revolution led to many of these changes. 

(This sentence is important as it explains the role of the industrial revolution in influencing the development of the tourism industry by structuring the sentence with a subject and verb that describe the cause of change.)

 

(2) Later, the arrival of air transport opened up more of the world and led to tourism growth. 

(This sentence is important because it explains the influence of transportation advancements over time and how air transport contributed to the growth of the tourism industry.)

 

 


Further Study

 

1. Watch This Video

https://www.youtube.com/watch?v=BudHTnb9G5s 

 

2. Questions and Answers

 

1. What is the Coral Triangle?

It is one of the most biodiverse places on the planet and has more life than anywhere else in the world.

 

2. What are the threats to marine life in Indonesia?

Destructive fishing practices and illegal poaching are threatening entire species.

 

3. What is the business model devised by Andrew and Marit Miners?

They created a marine protected area that would be sustainably funded by a luxury eco-resort, providing an economic alternative for the hundreds of villagers who rely entirely on the ocean.

 

4. What is Misool marine protected area?

It is a 465 square mile reserve located in eastern Indonesia where all fishing is banned.

 

5. Who are the ocean rangers?

Ahmad and his team of ocean rangers are responsible for stopping illegal fishermen in their tracks, working alongside the military police who have the power to make arrests and seize vessels.

 

6. What is the role of the rangers in the success of the marine protected area?

The success of the marine protected area depends on the rangers stopping illegal fishermen in their tracks.

 

7. What is the fate of any poachers intercepted by the rangers?

The fate of any poachers intercepted by the rangers will rest in the community's hands.

 

8. What is the challenge faced by Andrew and Marit in providing an economic alternative for the villagers?

They needed to provide an economic alternative for the hundreds of villagers who rely entirely on the ocean.

 

9. Who is Ahmad, and what is his role?

Ahmad has been working as a ranger for two years, patrolling the reef and carrying out anti-poaching missions.

 

10. Why are green and hawksbill turtles vulnerable?

Green and hawksbill turtles are vulnerable when nesting on the beach, and only one in 1,000 sea turtle hatchlings will survive to adulthood.

 

11. What has been the impact of the marine protected area on animal populations and fish biomass?

The fish biomass has increased in some areas by 600%, and there are now 25 times more sharks inside the reserve than just outside.

 

12. What is the value of coral reef dive tourism globally?

It is valued at $36 billion annually.

 

13. What is Andrew and Marit's hope for the future?

They hope that the story of their success may encourage others to start similar ventures, and that Misool becomes the gold standard for private enterprise doing conservation.

 

14. What has been the impact of the marine protected area on the local community?

Thanks to the marine protected area, the local community is now making more money than they ever did as fishermen, and their way of life has been safeguarded for generations to come.

 

주제: 대학에서의 학습 전략 적응하기 (Adapting learning strategies in college)


주제문: 숙련된 학습자는 다양한 전략을 사용하며 언제 적용해야 하는지 알고 있습니다.

 

핵심어

 

(1) approach, (접근법) (They may approach every course the same way.)
(2) rubber-stamp, (통과시키다) (Using the rubber-stamp approach.)
(3) appropriate, (적절한) (Appropriate dress for different occasions.)
(4) skillful, (숙련된) (Skillful learners know that "putting on the same clothes" won't work.)
(5) flexible, (유연한) (They are flexible learners.)
(6) strategy, (전략) (They have different strategies.)

(7) multiple-choice, (객관식) (Study for multiple-choice tests differently.)

 

내용이해 

 

(1) What is the rubber-stamp approach? (고무도장 접근법이란 무엇인가요?)
(2) Why is it important to be a flexible learner? (유연한 학습자가 되는 것이 왜 중요한가요?)
(3) How do skillful learners differ from others? (숙련된 학습자들이 다른 학습자들과 어떻게 다른가요?)
(4) What are the two types of tests mentioned? (언급된 두 가지 시험 유형은 무엇인가요?)


* Suggested Answers:


(1) Rubber-Stamp approach: Treating every learning task the same. 
(2) Flexible learners adapt to different situations. 
(3) Skillful learners use various strategies and know when to apply them. 
(4) Multiple-choice and essay tests. 

 

(1) 러버 스탬프 접근 방식: 모든 학습 과제를 동일하게 취급합니다. 
(2) 유연한 학습자는 다양한 상황에 적응합니다. 
(3) 숙련된 학습자는 다양한 전략을 사용하며 언제 적용해야 하는지 알고 있습니다. 
(4) 객관식 및 주관식 시험. 

 

주요문장

 

(1) Skillful learners know that “putting on the same clothes” won’t work for every class. 

(숙련된 학습자들은 모든 수업에 같은 옷을 입는 것이 통하지 않는다는 것을 안다.) 

(주어와 동사가 명사절 that절로 이루어진 3형식 문장.  "숙련된 학습자들은 안다"의 관계를 설명하고, 목적어와 관련된 정보를 제공하는 목적어 구문 "모든 수업에 같은 옷을 입는 것이 통하지 않는다는 것"을 설명)

(2) They know that you study for multiple­choice tests differently than you study for essay tests. 

(그들은 객관식 시험을 에세이 시험과는 다르게 공부한다는 것을 안다.)

(This sentence highlights the need for adapting learning strategies based on the type of test being taken.)

 

 


Further Study

 

1. Watch This Video

https://www.youtube.com/watch?v=aCxykTz2-ig 

 

2. Questions and Answers

 

1. What factors determine helpful learning strategies?
The goal of the task

Whether the learner needs to remember, evaluate, or create information

 

2. What do effective learning strategies help learners with?
Encoding information
Retrieving information
Sometimes both

 

3. How do good learning strategies relate to the ease of learning?
Strategies that make learning seem easier may not be effective
Strategies that are more difficult are often more effective for long-term learning

 

 

4. What is the concept of "desirable difficulties"?
Learning strategies that are active and effortful make learning seem difficult but are more effective

 

5. What characteristics do effective learning strategies share?
Active
Effortful

 

 

1. 요약

 

기술의 도입은 비용을 치르게 하며, 전통적인 삶의 방식을 밀어내고 새로운 일자리를 만들지만, 그 중 일부는 위험하고 사람들의 건강과 정신에 부정적인 영향을 미친다.

 

 

2. 주제

 

기술 도입의 비용과 부작용

 

3. 핵심 어휘

 

1) cost (비용)  (If we adopt technology, we need to pay its costs.)
2) traditional (전통적인) (Thousands of traditional livelihoods have been pushed aside.)
3) progress (진보) (by progress, and the lifestyles around those jobs removed.)
4) hate (싫어하다) (Hundreds of millions of humans today work at jobs they hate.)
5) chronic (만성의) (Sometimes these jobs cause physical pain, disability, or chronic disease.)
6) dangerous (위험한) (Technology creates many new jobs that are certainly dangerous.)
7) mass education (대중 교육) (At the same time, mass education and media train humans.)
8) digital world (디지털 세상) (to seek jobs working in the digital world.)
9) health risk (건강 위험) (the sedentary nature of the best-paying jobs is a health risk)
10) divorce (이혼, 분리) (The divorce of the hands from the head puts a stress on the human mind.)

 

4. 내용 이해 

 

1) What are the costs of adopting technology? (기술 도입으로 인한 비용이란 무엇인가요?)
2) How does technology affect jobs? (기술이 일자리에 어떤 영향을 미치나요?)
3) What are the negative aspects of jobs related to technology? (기술과 관련된 일자리의 부정적인 측면은 무엇인가요?)
4) How does mass education and media affect people? (대중 교육과 미디어가 인간에게 어떤 영향을 미치나요?)
5) How does the static nature of top-paying jobs affect health? (최고급여 직업의 정적인 특성이 건강에 어떤 영향을 미치나요?)

 

* Suggested Answers

 

1) 기술 도입으로 인한 비용은 전통적인 삶의 방식이 사라지는 것, 새로운 위험한 직업이 생기는 것 등이다. 
2) 기술은 일자리를 잃게 하거나 새로운 일자리를 창출함으로써 영향을 미칩니다. 그러나 이 새로운 일자리 중 일부는 사람들이 즐기지 않거나 위험할 수 있습니다.
3) 기술과 관련된 일자리의 부정적인 측면으로는 신체적 고통, 장애, 만성질환 등이 있습니다. 
4) 대중 교육과 미디어는 인간이 저기술 일자리를 피하고 디지털 세상에서 일하는 직업을 찾도록 교육합니다. 이로 인해 인간의 정신에 스트레스가 생깁니다. 
5) 최고급여 직업의 정적인 특성은 신체와 정신 건강에 위험이 됩니다. 앉아서 하는 일이 많아 건강에 좋지 않습니다.

 

5. 주요 문장 설명

 

1) If we adopt technology, we need to pay its costs.

 

-Grammar: This is a conditional sentence, which consists of two clauses: "if we adopt technology" (dependent clause) and "we need to pay its costs" (independent clause). The dependent clause is introduced by the conjunction "if," which signals a condition. The subject "we" in both clauses implies collective responsibility.


-Meaning: This sentence suggests that when technology is introduced and accepted, there are associated costs to be paid, possibly implying the negative consequences of adopting technology.

 

2) Technology creates many new jobs that are certainly dangerous.
-Grammar: This sentence has a subject ("technology"), a verb ("creates"), and a direct object ("many new jobs"). The adjective "many" modifies "new jobs," indicating a large quantity. The relative pronoun "that" introduces a relative clause ("that are certainly dangerous"), which modifies "new jobs." The adverb "certainly" emphasizes the adjective "dangerous" in the relative clause.


-Meaning: The sentence conveys that technology generates a significant number of new jobs, but these jobs come with a certain level of danger, highlighting the potential risks associated with technology-driven employment.

 

 


[Further Study]

1. Watch This Video

https://www.youtube.com/watch?v=5loyhig6AR8 

2. Questions & Answers

 

1. What was the initial question posed about technology?
Can it solve all of our biggest social problems?
Can it create problems?

 

2. What does the speaker personally believe about technology?
Can solve world's biggest social problems within 10 years
Can also harm society
Need new ethical frameworks

 

3. What industries does the speaker believe need redesigning due to technology?
Societies
Governments
Economic systems
Education systems

 

4. What was the speaker's background before working with technology?
Studied physics, switched to history
Worked in nonprofit sector
Worked with Ashoka organization

 

5. What is Singularity University?
University in Silicon Valley
Focuses on using exponential technologies to solve world's biggest problems

 

6. What is different about digital technology compared to old technology?
Cheap
Scales quickly
Easy to iterate and work with

 

7. What company did the speaker create with their team?
Matternet
World's first use of drones for transport

 

8. What is the purpose of Mark Post's hamburger invention?
Grows meat without killing animals
More environmentally friendly
Possibly healthier

 

9. How did a team improve education in Myanmar using virtual reality?
Recorded classes and teachers
Trained teachers in 21st-century education
128 schools signed up

 

10. What are the potential negative effects of self-driving cars and AI?
Massive unemployment

 

11. What are the potential negative effects of the internet?
Difficulty determining true or false news

 

12. What can drones be used for besides saving lives?
Isis using drones to kill people

 

13. What did Liz Parrish do with gene therapy?
Reversed aging in herself

 

14. What is Elon Musk's neural lace?
Reads brainwaves
Helps paralyzed people walk
Beginning of merging minds with machines

 

15. What is the human revolution the speaker refers to?
Technological revolution leading to fundamental human questions and challenges

 

16. What questions does the human revolution pose for our generation?
Do you want to live forever?
Do you want to connect your brain to someone else's mind?
What will you do if a robot takes your job?
What will be your purpose?

 

17. What does the speaker ask those working in technology to consider?
Social implications
Ethics
Using technology for good

 

18. What does the speaker ask those who are suspicious of technology to do?
Get involved
Direct how applications work
Make a positive social impact

 

19. What is the ultimate goal the speaker hopes for?
A world that works for everybody

 

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